Why your business needs to utilize Social Media
Social Media offers a variety of techniques that traditional marketing such as billboards, TV commercials and others can’t provide. Compared to other digital platforms, Social Media is by far the best platform to advertise your business.
- Establish trust between your company and customer
In the process of building a connection with your customers, you gain trust through posting live updates about your business and Industry. This updates allow your brand to know your brand very well. Another advantage would be that Social Media helps your customers stay for the long run, through building trust.
2. Social media marketing can even increase website traffic!
If you utilize paid social media, you can take your perfect customer to your website and inevitably, to your product or service, without paying for extremely expensive SEO (Search Engine Optimization).
3. Use Hashtags To Increase reach your target audience
If you can’t afford paid social media ads, use hashtags related to your brand and your industry. This can target your content at your potential customer, for $0! For example, tweets that include 1–2 hashtags are 55% more likely to be retweeted.
4. 1 billion hours of YouTube videos are watched every day
Paid YouTube Ads are one of, if not the best advertising platforms for your business. First of all, YouTube only charges if the consumer watches at least 30 seconds. You even get $100 ad credit when you spend $50 on ads!
5. Fuels Email Marketing Campaigns
If you take potential customers from your paid social media efforts and re-target them to your email list, you can directly convince your potential customers to buy your product or service.
